Adwords used to cost five cents a click.

Ranking #1 for a competitive term used to consist of stuffing the bottom of your page with the keywords you wanted to rank.

Crazy, right? Now, I want to kick myself for not taking advantage of these things. But in marketing, there’s always a period when a new channel emerges and provides a tremendous ROI for its early adopters. 

And right now? That channel is podcasts.

But you might be thinking…

“I have no experience pitching podcasts, writing them, recording them…”

Don’t worry. I’ve got you covered. And in terms of using them as a tool to grow your traffic? “

https://sumo.com/stories/podcast-interviews